Cookie policy

Umami, which we use for basic visitor counts, sets no cookie at all and stores nothing on your device — which is why it needs no permission and is not listed above.

Supernova design & communication Sàrl uses a small amount of measurement on this website. This page explains exactly what is collected, by which tool, and what you can do about it.

Three things, and nothing more: how many people visit the site, roughly where they come from, and which pages and links they interact with. We use that to understand which work resonates and to fix parts of the site that do not function well. We do not build advertising profiles, we do not sell or share data with advertising networks, and we do not try to identify you personally.

Umami tells us how many visits a page receives, which country a visit comes from, which site or search engine referred it, and roughly which browser and screen size was used. It sets no cookies and stores nothing on your device. Visitors are counted using an anonymous daily value that cannot be traced back to a person or followed from one day to the next. Because it stores nothing on your device and does not identify you, it needs no consent.

Clarity shows us how pages are actually used: where people scroll, what they click, and where a layout causes difficulty. It records these interactions as an anonymised session replay and aggregates them into heatmaps. Clarity does set cookies and processes data on Microsoft’s infrastructure, which can mean transfer outside Switzerland and the EU. Text you type into form fields is masked by default and is not recorded. We ask for your consent before Clarity loads.

If enabled, Google Analytics reports visitor numbers, traffic sources and page journeys. It sets cookies and processes data on Google’s infrastructure, including outside Switzerland and the EU. IP addresses are shortened before storage. We ask for your consent before Google Analytics loads.

A small number of technical values are needed for the site to work at all: the language you select, and a session value if you log into the administration area. These are not used for measurement and cannot be switched off, because the site would stop behaving correctly without them.

You can accept or decline the tools that require consent when you first visit, and change that decision at any time through the cookie settings link in the footer. Declining leaves the site fully usable — only the measurement stops. You can also block or delete cookies in your browser settings, and most browsers offer a "do not track" signal which we respect.

Umami data is retained in aggregate and contains nothing that identifies you. Clarity recordings are retained for up to 30 days. Google Analytics data is retained for up to 14 months. Technical values expire when your session ends, except the language preference, which lasts one year.

Write to hello@bysupernova.com and we will answer. You also have the right to ask what data concerns you, to have it corrected or deleted, and to complain to the Federal Data Protection and Information Commissioner (FDPIC) in Switzerland, or to your local supervisory authority in the EU.

You can change what you allow at any time. This reopens the consent panel with your current settings.

Change cookie settings →